“Films hold a mirror to the society” ,says Mansih Srivastav , Assistant Professor, Department of Journalism and Mass Communication, JIMS, Vasant Kunj II
Film is one of the most influential art forms of our time. It is one of the dynamic and comprehensive modes of holding a mirror to society. Similarly, the changing contours of society have been a reflection of cinema. It can inspire imagination and teach about life and people. It is also the first mode of communication that most children experience without much adult intervention. A large amount of interaction has always been going on between cinema and the collective audience and now also through individual viewership. Cinema, which has been a popular form of entertainment for almost a century, has changed in a big way. It is no longer a pure form of art, but rather a classical synthesis of art, science, and technology. It has become ingrained in a variety of media competitors, such as television and computer. As a result, the distinctions between the various types of media have dissolved. Post-production of films are now computer-based. Today’s movies are heavily reliant on computer graphics, computer-generated animation, and computer-generated imagery (CGI). The cinema business is no longer a distinct medium with its own set of norms for composition and production; instead, it has evolved into a component of multimedia entertainment. The evolution of Films since the silent era to the special effects dominated films, have been driven by technological advancements. The refinement of filmmaking technology, from cameras to sound recording to editing, has increased as cinema history has evolved. Technological improvements in these areas increase the filmmaker’s creative capabilities. Digital cinema technology and techniques have invaded the film business that was traditionally held only by photographic film. Reception and display technologies have merged into a multimedia format: movies can now be seen on DVD’s, on television, or on the internet. The cinema, as well as the film industry as a whole, is no longer a distinct medium with its own set of norms for composition and production, but has instead evolved Films since the silent era to the special effects dominated films, have been driven by technological advancements. The refinement of filmmaking technology, from cameras to sound recording to editing, has increased as cinema history has evolved. Technological improvements in these areas increase the filmmaker’s creative capabilities. Digital cinema technology and techniques have invaded the film business that was traditionally held only by photographic film. Reception and display technologies have merged into a multimedia format: movies can now be seen on DVD’s, on television, or on the internet. The cinema, as well as the film industry as a whole, is no longer a distinct medium with its own set of norms for composition and production, but has instead evolved.
Lev Manovich (2002) has defined new media as “cultural objects which use digital computer technology for distribution and exhibition.” The term ‘new media’ refers to a class of media that are digital and interactive and hence differ from the electronic mass media that McLuhan (1964) addressed in Understanding Media. Even though the computers that he discussed were digital, they were not interactive in the way today’s personal computers are; nor were they easily available to a large audience. What’s new about today’s new media is that they are digital, interactive and cross-linked with each other and the information they transmit is very easily processed, stored, transformed, retrieved and easily searched for. The internet as a medium is a non-linear form of communication. The flow of communication is not in one direction but in multiple directions.
Why pick JIMS Vasant Kunj-II for Journalism and Mass Communication degree course?
The three year degree program conducted at the Department of Journalism and Mass Communication, JIMS, Vasant Kunj II aims to create responsible media professionals across media verticals such as television and design journalism, software journalism, cyber journalism, copywriting, advertising and public relations, ordinal media marketing, social media management, radio jockeying, filmmaking, direction and production, broadcasting, podcasting, reporting, anchoring, media planning, video editing, animation and gaming, Operator Interface conniving and graphics designing. The mass communication department of JIMS, Vasant Kunj II has a proven track record in placements. The vast network of alumni of the Department holds central to top rung management locations at media corporations such as CNN News 18, Aaj Tak, India Today, HT Media, The Times Group, Outlook India, Red FM, Fever FM 104, Dainik Jagran,, Dainik Bhaskar Tommy Hilfiger, Wipro, Airtel, BBDO and L&K Saatchi and Saatchi and BYJU’s.
The best journalism and mass communication college in Delhi NCR offers undergraduate degree course at affordable Mass Communication fees structure and latest curriculum. The B.Voc Mass Communication program has strong industry interface and therefore it leads to top media placements.
#JIMSvasantkunjII, #journalismcourse,#top journalism colleges in delhi ncr, #schoolofjournalism, #collegeforjournalism, #bachelorinjournalism, #admission2022journalism, #journalismprograms, #journalismuniversity, #masscommunicationcollegesindelhi,#journalismandmasscommunication, #topjournalismgraduateprograms, #topcollegesformasscommunication, #admissionopen2022,#digitalmediacourse, #digital media degree course,#southdelhimasscommunication
