“The number of Technological disruptions is somewhere related to Data Mining and Big explosion”, says Umesh Gupta, Assistant Professor of Information Technology, Jagannath Institute of Management Sciences -VK-II.
The last few years have led to the evolution of Technologies at a faster pace. More so post-pandemic, a big-time data explosion has been there. The result is the inclusion of Data Mining and Data Warehousing as a curriculum in Academics. The need has arisen as it lays the foundation for the practical implementation of concepts.
We at Jagannath Institute of Management Sciences -VK-II are therefore including it as a part of our curriculum in B.Voc in Information Technology &Software Development. Jagannath Institute of Management Sciences -VK-II. It is one of the best BVOC ITSD Colleges in Delhi NCR is for those who plan to upskill their technical knowledge.
The various aspects of Data Mining can be presented as:
- Requirement of Data Mining
The volume of information is increasing day by day which is from business transactions, scientific data, sensor data, Pictures, videos, audio, etc. So, we need a system that will be capable of extracting information and that can automatically generate reports, views, or summaries of data for better decision-making. The skill to learn that and extract data plays an important role in providing the Best BCA placements and Top Placements in B.Voc IT&SD. Course offered by Jagannath Institute of Management Sciences -VK-II.
- Data Mining Techniques and Tools
The techniques such as association, clustering, classification, regression analysis, and outlier analysis are applied to data to identify useful information that can help to make the right decision in advance. Some of the well-known data mining methods are decision tree analysis, Naïve Bayes theorem analysis, frequent item-set mining, K-means partitions for clustering, etc.
There are some popular tools for data mining such as Rapid Miner, Weka, Oracle data mining, and Orange data mining.
Data mining is widely used by organizations for classifying and predicting the students’ performance in education, in building a marketing strategy, by hospitals for diagnostic tools, and by E-Commerce for cross-selling products through websites. All these techniques are taught at JIMS VK –II and these enable students to learn skills that are currently popular in the Industry.
Some popular online companies using data mining are given below:
- AMAZON: Amazon uses Text Mining to find the lowest price of the product.
- MC Donald’s: McDonald’s uses big data mining to enhance its customer experience. It studies the ordering pattern of customers, waiting times, size of orders, etc.
- NETFLIX: Netflix finds out how to make a movie or a series popular among the customers using its data mining insights.
Practical Applications of Data Mining
The importance of data mining and analysis is growing day by day in our real life. Most organizations these days rely on the use of data mining for the analysis of Big Data. For each student of BVoc/BCA Information Technology &Software Development therefore
is much beneficial to upgrade in line with the working in the industry and this makes JIMS VK –II of the best BVOC ITSD/BCA College in Delhi NCR for seeking admission.
Various Industries that use Data Mining areas:
a) Mobile Service
Mobile service providers use data mining to design their marketing strategy and increase customers and retain customers
From a large amount of data such as billing information, email, text messages, web data transmissions, and customer service, the data mining tools can predict the customers who are looking to change vendors.
b) Retail Sector
Data Mining helps the retail sector owners to know the choices of the customers. Looking at the purchase history of the customers, the data mining tools show the buying preferences of the customers.
With the help of these results, the supermarkets design the placements of products in shops and provide offers on items and some special discounts on products to increase sales.
c) E-commerce companies
Many E-commerce sites like Amazon, and Flipkart use data mining to offer to cross-sell and up-selling of their products. The People can view the most frequent item set bought together by the customers.
d) Research
Researchers use Data Mining association’s tools like Apriori and FP growth tree between the parameters such as environmental conditions like air pollution and diseases like allergy, asthma among people in specific regions. Data mining techniques help an organization to gain knowledgeable information, increase its profitability and reduce its complexity.
Hence Data mining techniques are used in many different applications such as education, banking, marketing, healthcare, research, and many other areas.
In the era of the Digital Revolution and the advent of disruptive technologies, Jagannath Institute of Management Sciences -VasantKunjII is providing an excellent educating platform in the form of offering the best curriculum to students seeking admission in BVoc/BCA Information Technology &Software Development.
