Introduction

Media and communication sector is one of the leading and rising sectors in India with a number of media houses emerging each year. With this rapid proliferation, media industry is poised for a significant growth. Moreover, the media industry in the last couple of years has also witnessed a swift transformation from being a conventional medium dedicated to print and broadcast formats to now becoming a digital media industry.

Regardless of the change, the media industry has a huge potential with varied career opportunities available for the budding journalists and media professionals. Bachelor in Arts Journalism and Mass Communication (BAJMC) is a degree course which can provide one with all the necessary skill sets and practical experience required for stepping into the media world.  

It is a three-year degree program, divided into six semesters, designed to help students to inculcate necessary knowledge and skills required in this sector. The curriculum of the course is designed in a way that it covers various aspects of media and communication whilst providing the students with both theoretical as well as practical knowledge. The course combines class room teaching with workshops, internships, media field visits and practicals fostering holistic growth and all- around development.  Some of the common subjects in the program are:

• Communication Skills
• Print Journalism
• Writing for Media
• Reporting and Editing
• Media laws and Ethics
• Photography
• Advertising
• Public Relations
• Media Research
• Digital Media
• Media Research

However, one of the most important and frequently asked questions from the prospective students of BAJMC course is the career opportunities offered to them after three years. If you are looking for Admission in BAJMC 2025, you will have a wide variety of career options to choose from post completion of the course. Some of the career choices one can opt for are:

• Journalism

A student can have a rewarding career in journalism if he/she is a good storyteller. However, it is also important that one be well informed about the issues prevailing the world over.

Roles and Responsibilities of a journalist include: News Reporting of various beats such as entertainment, politics, education.

One can be a part of platforms such as: Media Industry like Newspapers, Magazines, Digital Media (e newspapers, e magazines).

• News Anchoring

This is a dynamic field within journalism. However, as a good news anchor, one should be well informed about the latest issues in and around the country. However, you need to have a strong communication and writing skills. In order to become a renowned news anchor, it is important to begin the career from entry level which includes on field reporting or a weekend anchoring. 

Some of the role include hosting News shows/ Talk Shows/ Interviews with experts. Sometimes one is required to report from the field during a major event.

The various platforms where one can work are News Channels and Online News Portals

• Content Writers

Being a content writer one has to create content for various platforms such as print, electronic or digital media while focusing on subjects that fascinate the readers. Therefore, it is important that that the content be creative and informative. Some of the common formats include: Blogs, website content, social media posts etc.

Roles that one can choose are writing for websites, e newspapers, e magazines, blogs, copywriting for advertising agencies

One of the platforms where one can find suitable jobs are the  Media Agencies ; One also , however, has the option of becoming a freelancer.

• Radio Jockey (RJ)

If you love to interact with people and have good voice modulation, then RJ is just the right career choice for you. However, for being an RJ, it is important that you have a good command of the language (English/ Hindi) along with good communication skills.

One can pick up any role beginning with hosting Interviews, live  or prerecorded shows. An RJ can also sometimes get involved in scripting and editing of scripts.

Radio Podcasting provides a good platform for a job like this.

• Photography

If you are creative and have story telling skills through pictures, then photography is the idlest career path for you. The field requires not just creativity, but also technical knowledge of handling a professional DSLR camera.

Roles in this field include Photojournalism, Event photography, Commercial Photography, nature and Wildlife Photography

Some of the good platforms are : The  Media Industry (Newspapers, Magazines, Online media portals)

• Videography

Like photography, videography involves capturing visual content. It involves producing films and documentaries, advertisements and social media content. To be a videographer, you must have a technical knowledge of the functioning of a video camera.

Roles include Video Journalism, working with clients to shoot their content

Platforms: Media Industry

• Advertising

A career in advertising offers opportunities to work in creative and strategic role. To work in an advertising agency, one must be creative because an advertising agency is involved in designing campaigns for TV, print and digital media on behalf of their clients.

Roles and jobs include Copy Writing, Designing, Videography, Photography, Marketing, Graphic Designer, Media Planner, Market Research Analysis.

Platforms: Advertising Agencies

• Public Relations (PR)

This is a career which involves managing and building reputation of the clients through effective communication. For this, one needs to have good communication as well as writing skills.

Roles that one can look for are in the area of  Media Management, Brand Handling, Content Creation, Event Management, Crisis management.

Platforms: PR Agencies

• Social Media Mangers/ Digital Media

If you are passionate about digital communication, then social media marketing the right career option for you. A social media manager is responsible for creating and posting content online for various clients. Therefore, it is important that you must have a knowledge about various social media platforms and can develop engaging multimedia content.

Roles: Social Media Handling, Online Brand Marketing, Trend Monitoring

Platforms: Social Media

Since, a diverse field of options are available to the students, the course opens the door to multiple career option across journalism, media and communication.

However, choosing the right institution is also one of the most crucial aspects in a student’s academic as well as personal journey. If you are looking for BAJMC Admission 2025, then at JIMS VK II, the institute is dedicated to providing hands on experience and skill development such as writing, public speaking, production, research and multimedia development.

The Department of Journalism and Mass Communication of JIMS VK-II ensures that students are offered with dynamic opportunities so that after completing the course, students can create their careers in the field of both Journalism and Communication.

At JIMS VK-II, the complete focus is on holistic development of the students, making them future ready by equipping them with the changing trends of the media industry. The institute also ensures that the students are trained on  the latest software used in the industry, thus aiming on the comprehensive learning while focusing on  practical exposure.

Dr. Mansi Chopra

Assistant Professor

Department of Journalism and Mass Communication